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The first thing that you need to consider when starting a small business especially on these tough times is your interest. The passion that you will be putting in your business has a major impact on your business success. It is always important that you have the sense of direction on your business venture. Read More

In cross-cultural business encounters trust can become extremely personal. People will notice when you do not trust yourself at this very basic level. Read more about why it is important to trust yourself first. Read More

Cindy King is a contributor (together with Mari Smith, Jason Falls, Chris Garrett, Denise Wakeman, Casey Hibbard and Michael Stelzner) on the new online magazine with content-rich articles and videos designed to help businesses discover how to best use social media tools like Facebook, Twitter and LinkedIn. Read More

The vision people have of your company needs to be coherent. An international sales person can concentrate so much on building his personal relationship across cultures, that he loses the global picture his international client has of his company. International clients notice the confidence the international sales person has in his own company. Read More

A Nielsen Company research, measured across over 200 campaigns, has busted the myth. CTR and ROI have no relationship! Read More

A post about how to promote your site using 13 Facebook applications. The idea of gaining popularity to your blog while increase blog networking within your Facebook contacts. Read More

Listening is a core part of all strategy, military, personal relationships, sales and social media. Observing your competitors before forming strategy and taking action, or listening to your customer for the purpose of engagement, rapport and opportunity seeking. It all starts with listening. In marketing, as in battle it is often one bold strok Read More

Part of managing a sales team is inspiring it to reach new heights of performance, just as an athletic coach might do. The similarities between coaching a sports team and managing a sales team are remarkable. Read More

Hospitals are noisy places. Some patients, like me, are light sleepers. Put noisy places and light sleepers together and you have a potential disaster. I would have paid just about anything out of my own pocket by the morning after my first night's stay if someone would have guaranteed me Read More

The self-confidence you need to deal with cultural differences is something most people acquire through international experience. A lack of self-confidence can quickly lead to awkwardness and aggression. This is why it is important to build a quiet self-confidence to build trust in cross-cultural communication. Read More