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User experience is everything when it comes to increase direct bookings on your Hotel website. A good user experience cuts down on booking abandonments thereby increasing your hotel’s profitability. A positive user experience comes down to website performance, ease of booking, and compelling conten Read More

Customer feedback is the most valuable information your business can collect. It tells you what your customers like and don’t like, who your best customers are, and where you are failing. It’s also a great predictor of future success.

The real value of customer feedback lies in what you do with Read More

The rising number of both positive and negative fake reviews was the catalyst for a war carried out by marketplaces such as Amazon, eBay and other e-commerce websites such as Alibaba, but also by regulators against businesses which chose to increase their popularity via such practices.
In the arti Read More

You've heard it a million times: communication is the key to success.An average Live Chat service can solve any issue or question in less than a minute.To learn more about the features of Live Chat and its potential for online businesses, take a look at this informative visual representation outlin Read More

While you may have every intention of taking customer feedback and using it to shape how your business operates in the future, that’s a lot easier said than done. While customer surveys can give you data and feedback on every aspect of your business, from your products and sales process to your web Read More

Think your business is leaving your customers satisfied? Does your customer service accurately represent your brand? Are your interactions consistent across platforms and stages? Increased customer satisfaction means increased revenue. Your answers to these questions could determine the amount of s Read More

Net Promoter Score (or NPS) is a simple and accurate method for gauging customer loyalty.NPS came about in 1993, when a research team led by Fred Reichheld sent out 20 different surveys to customers across different industries, then cross-referenced the results with purchase and referral behavior. Read More

Net Promoter Score (NPS) Is one of the most important metric all business owners must track. A decline in this score can foreshadow serious problem for business. Read More

Making customer service mistakes can be detrimental to the long-term success of your business. If you want to provide excellent customer service, you Read More