ShawnHessinger commented on the following stories on BizSugar
3 Ways To Brand Yourself Around Your Passion
"Hi Joyce, Looks like another winner. Thanks so much for your contributions to the community. Your unique perspective IS appreciated. We probably should all concentrate more on what we are passionate about in our businesses. Plus it's another way of really gaining satisfaction out of what you do. Awesome!"Starting Your Business With a 401(k)
"Don't disagree, Anita. I prefer a bootstrapping approach myself, as you know. The entrepreneur in the story is probably a bad example because he is starting a potentially labor intensive business, but the question always is, could you start your dream business with less? Could you cut back on your early expectations in terms of the size, products and services you plan to offer? Could you start as a consultant and grow your business from there or leverage partners, other providers or bundled outsourced products or services to deliver the same results at lower cost? I've learned that simply having a level of financial security while you are trying to bootstrap a business can be the most valuable commodity in the world. So sacrificing that security for the investment to grow more rapidly seems like a step in the wrong direction. My two cents. "Business Advice From Tom Peters: The Value of Silence
"Hi Stan, Nice video with great advice that probably should be second nature to most small business people. I say "should be" because I have to admit, myself included, that sometimes we get so busy talking about what we can offer that we don't stop to think about what the client needs or to really listen."Guest Posts: Please Stop the Madness
"Ah, yes, Big Cajun Man, Guest posting requests. Who said the slush piles of old school publishing were gone for good. Now every blogger knows what the newspaper editors and book publishers of old went through. Because e-mail is free and you can mass e-mail a request to hundreds of bloggers at once in only minutes. But with all these technical marvels, the basic principles of publishing have not changed. Want to contribute to someone's publication? Don't just send random e-mail proposals, especially if it's clear you haven't even read the blog in question. Instead, get to know the editor. Get to know their publication. Build a relationship with them and then ask them how you can help. Is this too much to ask? Shouldn't be! And the ROI will be much better than mass e-mailing too. :)"PowerPoint: How to Convert to Video
"Hi Kiesha, Yep, I've seen many a PowerPoint presentation posted in video form and lots of people seem to be using this format for video only product too. Another option for a tutorial is just a screen shot application like CamStudio which records what you do on screen and can later be edited together with audio to make a great tutorial video."Creating a Fun Place to Work (and Play)
"Thanks, John. A really different way to approach company culture. But, truth be told, sometimes perhaps putting your people instead of your client first, for example, is the right approach IF it results in a happy staff who in turn create better quality for clients. Interesting perspective! "Subscribe
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Essential Marketing Tip: Features Vs Benefits
"Hi Samuel, Great post about what we all SHOULD be selling!"